Hélène | Long Linen Dress with Tummy Tuck Effect

£116.95 £34.95 SAVE 70%

Tax included.

Free delivery with Royal Mail

30-day money-back guarantee

Support a British Family Business

Only 5 left in stock!

Dispatch in 1–3 working days

FREE DELIVERY

Final stock: After 38 years, we're closing the doors of our family boutique, and what's left on the shelves won't be replaced. If "Add to basket" is still showing, the piece is still available — but once it's gone, it's gone.

The linen dress that naturally makes your silhouette look slimmer

Name: Hélène | Long Linen Dress with Tummy Tuck Effect
Brand: Hetty London
Price: 34.95 GBP
Availability: InStock

Hélène has the easy elegance of a French summer. The long, flowing cut drapes gracefully and skims the silhouette without clinging – it softens the tummy, lengthens the silhouette, and leaves you feeling elegant and at ease. Made mostly from linen, it breathes with you and stays fresh even on the hottest days.

Long Linen Dress Hélène

Why you'll love the Hélène dress?

Tummy tuck effect, effortlessly: Its long, flowing cut softens the tummy and creates a slim, balanced silhouette without feeling tight anywhere.
The natural freshness of linen: Woven from 70% linen and 30% cotton, it is lightweight, breathable, and pleasantly cool against the skin from morning to evening.
Delicate, perforated details: The delicate perforated details at the neckline, waist and sleeves give this dress a refined touch that lifts it above the ordinary.
Chic for any occasion: Perfect with flat sandals for a stroll by the sea or with high heels for dinner on the terrace.

Details of the Hélène dress

Who is this dress for?

Designed for women who want to feel light, elegant, and confident all summer long – without giving up on comfort or style. Available in six soft, vibrant colours: Sky Blue, Soft Green, Pastel Yellow, Black, White and Powder Pink.

How to choose your size?

The cut is flowing and falls naturally, so choose your usual size. If you're between two sizes, we'd suggest going for the larger one for extra airy comfort.

Size	EU Size	Chest Width (cm)	Length (cm)
S	36	96	118
M	38	100	119
L	40/42	106	120
XL	44	112	121
2XL	46	118	122
3XL	48	124	123

For an easy choice, lay a piece of clothing you already wear flat and compare the measurements with this table.

Measurements may vary by 1 to 2 cm. Each colour may have slight variations depending on lighting conditions.

Care

Machine wash cold, gentle cycle. Do not bleach. Air dry. Iron at medium temperature to maintain the natural texture of the linen.

Specifications

Composition: 70% linen, 30% cotton
Type: Long dress
Cut: Flowing, Tummy tuck effect
Details: Perforated finishes at neckline, waist, and sleeves
Colours: Sky Blue, Soft Green, Pastel Yellow, Black, White, Powder Pink
Sizes: S to 3XL
Season: Spring and Summer
Occasions: Everyday, by the sea, terraces, summer dinners

For us, quality and the way you feel wearing our pieces are everything.

Every piece in our boutique has been carefully chosen for its fabric, its cut, and its ability to feel as beautiful in five years as it does today. We believe every woman deserves clothing that lasts — designed with care, made to be loved.

Our family has spent 38 years selecting each piece with the same intention: timeless quality, gentle elegance, and a sense of something special.

We want you to shop with us in complete confidence.

If a piece doesn't feel quite right when it arrives, you have 30 days from receipt to return it, even during our closing down sale.

To start a return, use our contact form. We'll respond quickly and guide you through each step personally, making the process as simple and clear as possible.

Because even as we close our doors, your experience with us still matters.

We're a small family team, here to help you through every step.

Whether you need advice on choosing a piece, sizing guidance, or have a question about your order, we're always happy to hear from you. Every email is answered personally — with the care and attention you'd expect from a family-run boutique.

Use our contact form and we'll get back to you within 48 hours.

[{"id":60205165412736,"title":"Sky Blue \/ UK 8 (S)","option1":"Sky Blue","option2":"UK 8 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Sky Blue \/ UK 8 (S)","public_title":"Sky Blue \/ UK 8 (S)","options":["Sky Blue","UK 8 (S)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165445504,"title":"Sky Blue \/ UK 10 (M)","option1":"Sky Blue","option2":"UK 10 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Sky Blue \/ UK 10 (M)","public_title":"Sky Blue \/ UK 10 (M)","options":["Sky Blue","UK 10 (M)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165478272,"title":"Sky Blue \/ UK 12\/14 (L)","option1":"Sky Blue","option2":"UK 12\/14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Sky Blue \/ UK 12\/14 (L)","public_title":"Sky Blue \/ UK 12\/14 (L)","options":["Sky Blue","UK 12\/14 (L)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165511040,"title":"Sky Blue \/ UK 16 (XL)","option1":"Sky Blue","option2":"UK 16 (XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Sky Blue \/ UK 16 (XL)","public_title":"Sky Blue \/ UK 16 (XL)","options":["Sky Blue","UK 16 (XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165543808,"title":"Sky Blue \/ UK 18 (2XL)","option1":"Sky Blue","option2":"UK 18 (2XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Sky Blue \/ UK 18 (2XL)","public_title":"Sky Blue \/ UK 18 (2XL)","options":["Sky Blue","UK 18 (2XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165576576,"title":"Sky Blue \/ UK 20 (3XL)","option1":"Sky Blue","option2":"UK 20 (3XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Sky Blue \/ UK 20 (3XL)","public_title":"Sky Blue \/ UK 20 (3XL)","options":["Sky Blue","UK 20 (3XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165609344,"title":"Soft Green \/ UK 8 (S)","option1":"Soft Green","option2":"UK 8 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Soft Green \/ UK 8 (S)","public_title":"Soft Green \/ UK 8 (S)","options":["Soft Green","UK 8 (S)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165642112,"title":"Soft Green \/ UK 10 (M)","option1":"Soft Green","option2":"UK 10 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Soft Green \/ UK 10 (M)","public_title":"Soft Green \/ UK 10 (M)","options":["Soft Green","UK 10 (M)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165674880,"title":"Soft Green \/ UK 12\/14 (L)","option1":"Soft Green","option2":"UK 12\/14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Soft Green \/ UK 12\/14 (L)","public_title":"Soft Green \/ UK 12\/14 (L)","options":["Soft Green","UK 12\/14 (L)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165707648,"title":"Soft Green \/ UK 16 (XL)","option1":"Soft Green","option2":"UK 16 (XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Soft Green \/ UK 16 (XL)","public_title":"Soft Green \/ UK 16 (XL)","options":["Soft Green","UK 16 (XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165740416,"title":"Soft Green \/ UK 18 (2XL)","option1":"Soft Green","option2":"UK 18 (2XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Soft Green \/ UK 18 (2XL)","public_title":"Soft Green \/ UK 18 (2XL)","options":["Soft Green","UK 18 (2XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165773184,"title":"Soft Green \/ UK 20 (3XL)","option1":"Soft Green","option2":"UK 20 (3XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Soft Green \/ UK 20 (3XL)","public_title":"Soft Green \/ UK 20 (3XL)","options":["Soft Green","UK 20 (3XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165805952,"title":"Pastel Yellow \/ UK 8 (S)","option1":"Pastel Yellow","option2":"UK 8 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Pastel Yellow \/ UK 8 (S)","public_title":"Pastel Yellow \/ UK 8 (S)","options":["Pastel Yellow","UK 8 (S)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165838720,"title":"Pastel Yellow \/ UK 10 (M)","option1":"Pastel Yellow","option2":"UK 10 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Pastel Yellow \/ UK 10 (M)","public_title":"Pastel Yellow \/ UK 10 (M)","options":["Pastel Yellow","UK 10 (M)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165871488,"title":"Pastel Yellow \/ UK 12\/14 (L)","option1":"Pastel Yellow","option2":"UK 12\/14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Pastel Yellow \/ UK 12\/14 (L)","public_title":"Pastel Yellow \/ UK 12\/14 (L)","options":["Pastel Yellow","UK 12\/14 (L)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165904256,"title":"Pastel Yellow \/ UK 16 (XL)","option1":"Pastel Yellow","option2":"UK 16 (XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Pastel Yellow \/ UK 16 (XL)","public_title":"Pastel Yellow \/ UK 16 (XL)","options":["Pastel Yellow","UK 16 (XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165937024,"title":"Pastel Yellow \/ UK 18 (2XL)","option1":"Pastel Yellow","option2":"UK 18 (2XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Pastel Yellow \/ UK 18 (2XL)","public_title":"Pastel Yellow \/ UK 18 (2XL)","options":["Pastel Yellow","UK 18 (2XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205165969792,"title":"Pastel Yellow \/ UK 20 (3XL)","option1":"Pastel Yellow","option2":"UK 20 (3XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Pastel Yellow \/ UK 20 (3XL)","public_title":"Pastel Yellow \/ UK 20 (3XL)","options":["Pastel Yellow","UK 20 (3XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166002560,"title":"Black \/ UK 8 (S)","option1":"Black","option2":"UK 8 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Black \/ UK 8 (S)","public_title":"Black \/ UK 8 (S)","options":["Black","UK 8 (S)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166035328,"title":"Black \/ UK 10 (M)","option1":"Black","option2":"UK 10 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Black \/ UK 10 (M)","public_title":"Black \/ UK 10 (M)","options":["Black","UK 10 (M)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166068096,"title":"Black \/ UK 12\/14 (L)","option1":"Black","option2":"UK 12\/14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Black \/ UK 12\/14 (L)","public_title":"Black \/ UK 12\/14 (L)","options":["Black","UK 12\/14 (L)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166100864,"title":"Black \/ UK 16 (XL)","option1":"Black","option2":"UK 16 (XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Black \/ UK 16 (XL)","public_title":"Black \/ UK 16 (XL)","options":["Black","UK 16 (XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166133632,"title":"Black \/ UK 18 (2XL)","option1":"Black","option2":"UK 18 (2XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Black \/ UK 18 (2XL)","public_title":"Black \/ UK 18 (2XL)","options":["Black","UK 18 (2XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166166400,"title":"Black \/ UK 20 (3XL)","option1":"Black","option2":"UK 20 (3XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Black \/ UK 20 (3XL)","public_title":"Black \/ UK 20 (3XL)","options":["Black","UK 20 (3XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166199168,"title":"White \/ UK 8 (S)","option1":"White","option2":"UK 8 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - White \/ UK 8 (S)","public_title":"White \/ UK 8 (S)","options":["White","UK 8 (S)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166231936,"title":"White \/ UK 10 (M)","option1":"White","option2":"UK 10 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - White \/ UK 10 (M)","public_title":"White \/ UK 10 (M)","options":["White","UK 10 (M)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166264704,"title":"White \/ UK 12\/14 (L)","option1":"White","option2":"UK 12\/14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - White \/ UK 12\/14 (L)","public_title":"White \/ UK 12\/14 (L)","options":["White","UK 12\/14 (L)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166297472,"title":"White \/ UK 16 (XL)","option1":"White","option2":"UK 16 (XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - White \/ UK 16 (XL)","public_title":"White \/ UK 16 (XL)","options":["White","UK 16 (XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166330240,"title":"White \/ UK 18 (2XL)","option1":"White","option2":"UK 18 (2XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - White \/ UK 18 (2XL)","public_title":"White \/ UK 18 (2XL)","options":["White","UK 18 (2XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166363008,"title":"White \/ UK 20 (3XL)","option1":"White","option2":"UK 20 (3XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - White \/ UK 20 (3XL)","public_title":"White \/ UK 20 (3XL)","options":["White","UK 20 (3XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166395776,"title":"Powder Pink \/ UK 8 (S)","option1":"Powder Pink","option2":"UK 8 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Powder Pink \/ UK 8 (S)","public_title":"Powder Pink \/ UK 8 (S)","options":["Powder Pink","UK 8 (S)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166428544,"title":"Powder Pink \/ UK 10 (M)","option1":"Powder Pink","option2":"UK 10 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Powder Pink \/ UK 10 (M)","public_title":"Powder Pink \/ UK 10 (M)","options":["Powder Pink","UK 10 (M)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166461312,"title":"Powder Pink \/ UK 12\/14 (L)","option1":"Powder Pink","option2":"UK 12\/14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Powder Pink \/ UK 12\/14 (L)","public_title":"Powder Pink \/ UK 12\/14 (L)","options":["Powder Pink","UK 12\/14 (L)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166494080,"title":"Powder Pink \/ UK 16 (XL)","option1":"Powder Pink","option2":"UK 16 (XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Powder Pink \/ UK 16 (XL)","public_title":"Powder Pink \/ UK 16 (XL)","options":["Powder Pink","UK 16 (XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166526848,"title":"Powder Pink \/ UK 18 (2XL)","option1":"Powder Pink","option2":"UK 18 (2XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Powder Pink \/ UK 18 (2XL)","public_title":"Powder Pink \/ UK 18 (2XL)","options":["Powder Pink","UK 18 (2XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":60205166559616,"title":"Powder Pink \/ UK 20 (3XL)","option1":"Powder Pink","option2":"UK 20 (3XL)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hélène | Long Linen Dress with Tummy Tuck Effect - Powder Pink \/ UK 20 (3XL)","public_title":"Powder Pink \/ UK 20 (3XL)","options":["Powder Pink","UK 20 (3XL)"],"price":3495,"weight":0,"compare_at_price":11695,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}}]

Style them together — up to 20% off

Loved by over 4,700 customers

★★★★★

I absolutely love this shop. The quality exceeded my expectations and delivery was so quick. Everything fits beautifully and looks even better in person. Highly recommended!

Emily Walker
Manchester

★★★★★

A great experience from start to finish. The website is easy to use and the styles feel so current. My cardigan arrived exactly as described. I will definitely order again.

Susan Smith
Bristol

★★★★★

I'm genuinely impressed by the fabric quality and attention to detail. The pieces feel premium while still being affordable. Customer service was very helpful with my sizing question too.

Sophie Bennett
Leeds

★★★★★

Fast delivery and excellent packaging. The clothes are stylish and very comfortable. I've already had compliments when wearing them. A lovely brand!

Lily Cooper
Birmingham

★★★★★

What a beautiful collection! I love how distinctive the designs are compared with other online shops. Everything I ordered looked exactly like the photos.

Grace Taylor
London

★★★★★

Very happy with my purchase. The jumper is high quality and properly warm. It feels like a premium brand without the premium price tag.

Amelia Scott
Liverpool

★★★★★
Hassle-free size exchange
I originally ordered a medium, but it came up a bit small round the waist. I got in touch with customer service and they swapped it for a large within two days, with no extra postage to pay. Brilliant service!

Carol Jones
London

★★★★★

Pastel shades don't always come across properly in online photos, so I was a bit wary. But in real life the colour is spot on – exactly as it looks in the pictures.

Emma Clarke
Cardiff

★★★★★

Absolutely delighted with my order! The jacket is beautiful: the floral print is even lovelier in person, and the fleece lining makes it wonderfully cosy. The whole process was smooth from start to finish. Would happily order again. Highly recommended!

Lily Evans
Edimburgo

OUR STORY

SHE OPENED THE DOORS. WE NEVER THOUGHT WE’D CLOSE THEM.

This is the last photo we have with our mother in the shop.

She opened this boutique in 1988 and chose every blouse and dress herself. Her taste was in the windows, on the rails, in every little detail.

After we lost her, we kept going. We were her daughters before we became shopkeepers, and keeping her doors open was our way of holding on.

But rising costs and quieter seasons have brought us to our hardest decision: Hetty London is closing.

Before we turn the key one last time, we’re offering our remaining collection in our final sale.

We’re keeping this photograph. We hope you’ll find a piece you’ll want to keep, too.

SHOP BY CATEGORY

Frequently asked questions

We offer free standard delivery on all UK orders.

We provide a detailed size guide on every product page. If you're between sizes, we recommend sizing up. Feel free to contact us and we'll help you find the right fit.

Preparation takes 1–3 working days. Estimated delivery is 8–12 working days after dispatch. See our Delivery Policy.

Once your order is dispatched you'll receive a confirmation email with a tracking number. You can use it to follow your parcel in real time.

We offer 30-day returns from receipt. See our Returns and Refunds Policy for the conditions and return postage. Your statutory rights are unaffected.

Use our contact form and we'll get back to you within 48 hours.

FREE DELIVERY

Free delivery on all UK orders. Fast and reliable, with Royal Mail.

CUSTOMER SERVICE

Questions about your order? Our team is here every step of the way. Use our contact form.

30-DAY GUARANTEE

Not in love with it? Return any item within 30 days for a full refund.

SECURE CHECKOUT

Pay safely by Card, Apple Pay, Shop Pay and more.

Hélène | Long Linen Dress with Tummy Tuck Effect